top of page

PATHORN WAITAYASEWEE

FB IG CAROUSEL POST – 1080 X 1350 PX_Set 1-02_Edited.jpg

Kraft Heinz

2023-2025

Become a strategic partner in developing innovative digital projects, site improvements, and campaigns.
To support other platform designs for the wider business needs on an ad hoc basis.
Managing regulatory design work related to translation for SSEA BU
Responsible for developing the content and visuals for all SSEA assets to deliver engaging content for social media and display advertising channels.
Create designs that demonstrate a user-centric approach and can maximize sales opportunities.
Work on artwork development and adaptation of assets.

White Pasta pouch_Opt.3 (Front)_2MB.png

New Product Development

Design product packaging, ensuring it is visually engaging and communicates product benefits clearly. Work with the product development and marketing teams to create packaging that adheres to brand standards while being innovative and impactful.

Key Visuals

Develop and maintain Heinz's visual identity by creating a striking central graphic or image for branding, marketing, or advertising campaigns. Ensuring all design work aligns with brand guidelines.

Heinz 2024_Real Tomatoes KVs_021924-01.png

image (3)_edited.jpg

POSM

Designs the marketing materials and displays used at the point of purchase to promote products, services, or brands. These include posters, banners, shelf-talkers, display stands, and more.

bottom of page